The study, conducted by Pear Analytics, explored a range of reasons users tweet on microblogging site Twitter.Which just goes to show that The Mine might be in the wrong business. Securing grants and other funding to study the painfully obvious is where it's at.
However, despite Twitter's recent news focus, the study found that the majority of tweets fell into the usage category of "Pointless Babble." Other reasons included conversational, pass-along value, spam, news and self-promotion.
"Mostly many people still perceive Twitter as just mindless babble of people telling you what they are doing minute-by-minute; as if you care they are eating a sandwich at the moment," said Ryan Kelly, a study researcher, in a blog post.
Found via Google News on CRN.
0 ramblings:
Post a Comment